Karan Virwani
Shedding light on the core idea behind WeWork, Virwani says, “WeWork is on a mission to help create a world where people make a life, not just a living. The collaborative, inspiring and like-minded community attracts small companies striving to grow, and large enterprises looking to innovate. The model is a solution that bends and flexes to accommodate companies’ needs, regardless of size or infrastructure.”
Being a young millennial company, experimentation runs in its veins. No two spaces of WeWork look alike, and each is engineered to cater to the local community and foster comfort and productivity as per their needs and functions.
‘Powered by We’ and the ‘WeOS’ are platforms that help optimise space usage and empower members to manage their own space. It is the iteration of WeWork’s product, leveraging their expertise to help companies find, build and operate their own space, while providing services that enhance experience. Additionally, WeWork launched its first-ever standalone software platform, the Services Store, a one-stop-shop of services and software that help its members run businesses more efficiently.
“We look at a building and space from the inside out – and focus on how we can design to foster community and collaboration. All designers for a specific cluster of WeWork work towards a singular mission. Each cluster has a well-defined mission that’s connected to a high-level business goal or customer problem. The team analyses them and then brings in the complete design element that’s aligned to the cluster community. Keeping global aesthetics in mind, we work with various local artists to give an authentic, cultural look and feel blended with a local touch to our facilities,” elaborates Virwani.
