The industry-first coalition ‘Build Ahead’, aims to accelerate India’s decarbonization efforts. JLL announced the launch of ‘Build Ahead’, a multi stakeholder coalition to help support the transition towards India achieving a low-carbon future. Helmed by Xynteo, this business-led alliance brings together other key industry majors – Godrej Construction, Lodha, JSW Cement, Stichting SED Fund, Shell India and JLL to support India’s net-zero ambitions.As the 2nd largest cement and steel producer in the world, India needs to balance the growth as well as climate risk that these two raw materials bring. The production and use of cement contribute ~8% of GHG emissions, while steel contributes up to 12%. The mounting climate change crisis needs the whole value chain to come together and commit to adopting low/zero carbon building materials.With this coalition, we are at the forefront of driving the sustainability agenda and help our clients achieve their net zero ambitions. Coalition Objectives
Enhance the awareness and adoption of low-carbon building materialsIdentify innovative decarbonisation technologies and mobilise finance for the Indian construction sectorEnable policies that incentivise production and demand of low carbon construction material
With our recent strategic alliance on green energy with Tata Power and our partnership in this Build Ahead coalition, we are taking massive strides to shape the future of real estate.
