Germany-based Walter Knoll is a world leader in furniture with over 150 years of glorious history. With its maxim of “less is more” and “cultivating old virtues with new technology,” Walter Knoll is considered the master of modernity. With their commitment to sustainability and environmental compatibility, they have been certified as a climate-neutral manufacturer for years. In India, Walter Knoll’s impressive line of products is exclusively available with Plüsch, pioneers in bringing the finest German luxury brands to the country. Plüsch’s latest offering from Walter Knoll is a sleek and high on functionality piece of furniture — Storage System.
The Storage System is designed by one of the most inspiring progressive thinkers behind the modern office, Wolfgang C R Mezger, and has a clear design for a timeless aesthetics. Specially created for executive offices, conference rooms and home offices, the Storage System is composed of modular storage elements. Storage System comes in three practical design options — open shelves, a simple glass-fronted cabinet and, with doors and drawers forming a closed cabinet. One can even combine or use all these individual elements in a sequence to form different room concepts. All these individual configurations which come in varying width and lengths result from combining functional elements and high-grade materials. The Storage System from Walter Knoll is as distinct as a tailor-made suit which allows freedom, and can be easily reconfigured.
About Plüsch
Studio Poggenpohl founded by Hamendra & Rati Sharma in 1998 as SIS Imports, and was rebranded by their daughter Sukriti Sharrma to Plüsch in 2015. “Plüsch” embodies a new energy and a compelling promise in the domain of luxury living; be it kitchens or lifestyle products. The brand was a pioneer in bringing the best German luxury brands to India; beginning with Poggenpohl for kitchens, Gaggenau for appliances and Interluebke for wardrobes. The transition from SIS Imports to Plüsch has been steady and well thought-out. While the parent company SIS IMPORTS remains the same, the Plüsch brand offers the much-needed strong, iconic brand name to assemble the wide product portfolio under one umbrella.
Representing the world’s leading brands in exclusive pan India tie-ups, Plüsch has carved out a genuine, unshakeable reputation through an honest approach, dedication, immaculate execution and client satisfaction. Over time, it diversified and expanded its product portfolio to represent many other prestigious and luxurious lifestyle brands. The driving factor behind the intentional associations with all German companies has been the shared sensibility and a professional work ethic that rests on an unrelenting quest for perfection.
German for ‘plush, luxurious and refined’, Plüsch exemplifies a modern, engaging experience. The name “Plüsch” also draws out the German association succinctly and reflects the promise of luxury and elegance. The accompanying visual identity and language are distinct and will be characteristically plush, though minimalist and sophisticated. Pure, crisp white is contrasted against cool tones of silver and grey and a subtly-used Plüsch orange that provides the perfect accent of warmth and style.