Haier has become the first ever company in the industry to introduce facial recognition feature on its service app. Eric Braganza, president, Haier India, said, “We are committed to creating a seamless and hassle free service experience for our customers throughout their product journey with us by strengthening our capabilities technologically.
Keeping in mind the security authentication aspect and wider acceptance of the feature among our service workforce, we at Haier have introduced this integration to ensure an easy and secure authentication for the engineers.” Engineers will be required to login to the app through live facial recognition, which would also enable Haier in creating a pool of verified engineers to make the service offerings more effective.
The feature will be able to recognize, control and verify the authenticity of a Haier engineer attending a customer request. This will help in making the service process more transparent and secure for the customers. Additionally, it will contribute to better time management, attendance and services of the on-field workforce. The face recognition technology will work on real time basis and identify the live facial features of a registered service engineer. Once the authentication is done, it will offer a smooth interface to all the recognised working engineers to receive and attend customer queries.